• Media 3D, Oh!
    Covering digital media, I sometimes feel like I've entered Rod Serling's "fifth dimension," especially when I see some of the advances being made in the three-dimensions of out-of-home media.
  • Me, My Brand, And Why I'm Poking Fun At AI News
    The most interesting marketing-related AI news I received this morning was an Accenture study showing a third of consumers now consider AI assistants to be a "good friend."
  • What Could Possibly Go Wrong?
    The last frontier I want AI to agent for me is what news I consume. Among other things, what happens when an AI has a news agenda? Just ask Grok.
  • They Slip Away Across The Multiverse
    Just when I thought the digital media universe couldn't get more alienating, Horizon Media's research team stumbled on an incredible new Millennial-Alpha household trend: family time.
  • Are Bluesky Feeds The Future Of Decentralized Media Advertising?
    Graze - which powers creation of many custom Bluesky feeds - is helping feed developers monetize through advertising, becoming the first company to introduce ads to the protocol on which Bluesky and other decentralized apps run.
  • Advertising's Next New -- And Improved -- Title: The CAIO
    Just weeks after Assembly named one, Interpublic's Momentum Worldwide unit this morning appointed a Chief AI Officer, indicating that it is the hot new title on Madison Avenue. So we asked an AI to assess the recent half life of C-level agency roles.
  • Targeting AIs And Filtering Invalid Human Traffic
    How was your week? Mine began by me asking agency execs what percentage of their 2030 media buys would be targeting AI agents, and ended with me asking MRC if they've started thinking about standards for filtering out human traffic for buys targeting AIs.
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