What will life be like the day after AI exceeds our own abilities?

Why social intelligence is coming, and what it could mean.

We are seeing the rise of a more sophisticated hybrid model, where leaders strategically decide which functions to own and which to farm out.

All of the values that America was built on are in play -- and under threat -- in Ukraine.

More marketers are exploring how to engage this channel in a way that scales and can be measured more accurately than in years past.

The inexact science of branding is nowhere more evident than in the case of the Tesla Cybertruck, which could be the biggest automotive flop in history.

A plea for Redstone to give CBS News a life of its own -- as a future-proof foundation for truth.

Regularly scrutinize your campaign analytics -- this is your first line of defense. I would argue that this should be someone's day job.

Among the issues: Verification of ad delivery is a misnomer, and fraud is prevalent.

With more and more queries handled by a generative AI format, large-language model optimization (LLMO) becomes the next step in marketing.