Tag results for "generative ai"
- Dentsu Goes All-In With MiQ, Claims Industry-First IntegrationDentsu this morning announced a deal making it the first holdco ...
- Gannett Uses Taboola DeeperDive To Answer Reader QuestionsDeeperDive provides real-time responses based on publisher content. ...
- Amazon Ads Launches AI Vision For CreativeAmazon Ads has launched an upgrade to its video generator for U. ...
- Google Forces Industry To Rethink Impressions, CTRs, Remake KPIsA Raymond James research note analyzes impressions and paid clicks - pa ...
- Reddit Sues Anthropic For Allegedly Scraping Data To Train Chatbot"Based in part on the use of Reddit content, Anthropic's Claude quick ...
- Adobe 'Orchestrates' AI, Eyes Dynamic ReasoningAdobe plans to integrate more dynamic reasoning into its AI agentic agen ...
- Me, My Brand, And Why I'm Poking Fun At AI NewsThe most interesting marketing-related AI news I received this morning was ...
- Conductor AI Launches To Support How Engines Speak On Behalf Of Brands"We're about to go through the biggest change since the start ...
- Google-Backed AI Startup Focuses On Personal, Not PersonalizationGlance, backed by Google and InMobi, launched a platform for AI-driven commer ...
- Former Microsoft Team Measures Cost-Per-Chat, Analyzes Its ROIThree former Microsoft employees have built tech that breaks out numbers ...
- 'The New York Times' Agrees To AI-Based Licensing Arrangement With AmazonAmazon will display summaries of "Times" content and use the paper's materi ...
- Microsoft '24 Holiday Report Manifests '25 Ad TrendsThe report shows how holiday season advertising trends that took place ...
- Napster Returns To Spotlight As New AI CompanyIf you've been following distributed networks, this GAI story became really interesti ...
- AI Influences Brandtech Group's Focus On Decarbonization Across AdvertisingThe Brandtech Group has made a "major" investment in emissions data speciali ...
- GAI Pulls Social Data From Ad APIs, Creates CTV Targeting SegmentsStrategus developers have built a targeting platform that relies on conversational a ...
- Analyst Believes Google AI Mode Will (Soon) Replace Traditional SearchAn analyst has made two predictions related to AI - that Goog ...
- Gartner: Marketing Budgets 'Flatline,' But Media's Share Rises Due To InflationA Gartner study found 59% of CMOs reported having an insufficient budg ...
- Comcast, Charter, Cox Venture Eyes AI: Data Will Target Small AdvertisersThe joint venture will use large language models and generative AI ...
- News Media Alliance Applauds U.S. Copyright Office's Report On Gen AI TrainingMany AI companies still fail to implement proper safeguards to prevent the ...
- ChatGPT References Brands More Than Google AI OverviewsBrightEdge identifies patterns marketers should consider when developing content strategies and ...
- GAI Performance Jumps For Media Buyers On The Open InternetPubMatic has upgraded its tech suite for buyers to streamline every sta ...
- Google Agrees To Fund Three Nuclear Energy SitesAI, online ad serving, media buying, and search require a substantial amou ...
- Journalistic Wingman: Reporters Rely Heavily On Input From PR FlacksJournalists form working relationships with PR people, but most will reject irreleva ...
- Working GenAI: Challenges Beset Brands Trying To Use ItData accuracy is the biggest hurdle in using GenAI, a study ...
- TikTok Updates Offer Brands Cultural RelevanceTikTok will use generative AI to place advertisers next to the t ...
- AI's Twisted Landing Page Navigates Around Ad QualitySince the search industry added generative AI, it's an old problem wi ...
- Microsoft Explains How It Made An Ad From AIIn the ad Microsoft co-created with generative AI, people's faces are n ...
- Musk's X Corp. Sues Minnesota Over Deep Fake LawA Minnesota law criminalizing "deep fakes" is "so vague and unintelligible" th ...
- AI And The EBU: Media Brands Discover New Uses For The TechnologyIs the emergence of GenAI really as important as the arrival ...
- GenAI Does Supply: Brands Find New Use For Technology, But Face HurdlesOver half of all firms cite legacy/on-premise tools as significant obstacles, Logili ...
